CALPIRG Calls Out Pharma on Dubious Marketing Practices
April 1st, 2008 Posted by: Dr. Dobson
CALPIRG released a new analysis today examining drug companies’ self-imposed limits on their marketing to doctors – efforts that include lavish wining-and-dining and thousands of dollars worth of gifts. The report, Playing By Their Own Rules: An Analysis of Drug Company Gifts to Doctors, finds that these limits are riddled with exceptions, and that some companies have evaded even the least restrictive limits on their marketing.
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Tags: CALPIRG, Calls, Pharma, Dubious, Marketing, Practices